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Let's Get to Teaching!

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We are so happy you're here.

At Unraveled, our mission has always been to make photography education accessible, inspiring, and rooted in community. We believe every artist has something valuable to share, and that there’s no single “right” way to create. The more voices, the more perspectives, the more we all grow.

We’re not here just for the most technical breakdowns or the same lessons on repeat—we’re here for the real, the messy, the wildly creative. We want instructors who bring their own spark, who aren’t afraid to try something different, and who believe in teaching in a way that feels approachable and human.

The photography world can feel oversaturated and repetitive, but our community is proof that there’s still so much room for new ideas. By joining us, you’re adding your voice to a growing circle of creatives who value connection, generosity, and heart just as much as craft.

We’re so grateful you’re here, ready to share your knowledge and vision with our students. Together, we’re making space for learning that is open, real, and truly Unraveled.

HOW TO MAKE YOUR COURSE STAND OUT:

Ready to build a killer course? Here’s the quick + dirty on what we expect so your content hits hard and feels truly Unraveled:

BEHIND THE SCENES VIDEO

Bring us into the action. Let students see you teaching while you shoot — the real process, not just the polished outcome.

  • 15 minute minimum

  • Clear, quality audio
  • Shot in HORIZONTAL

EDITING VIDEO

This is where the magic comes full circle. Walk us through your edits so students see the “why” as much as the “how.”
  • Edit at least  3 images 
  • Clear, quality audio
  • Include before + afters

WRITTEN CONTENT

Keep it sharp, digestible, and valuable. Written content helps drive home what you teach on video.

  • 1,500 word minimum
  • Minimum of 2-3 written  sections
  • Easy to read: no fluff, clear headers

INTRO VIDEO

Connection is everything. Give students a feel for who you are and why this course matters to you. Video is ideal (we love seeing your face + hearing your voice), but a written intro is welcome if that feels better for you.
  • 3 minute minimum
  • Personal + authentic

REEL CONTENT

Reels help us spread your course far + wide. Think short, snappy, and shareable.
  • 1 minute maximum
  • Short clips, unfinished reel, or BTS
  • Vertical phone video works perfectly

SOCIAL MEDIA BLAST

Promote your course like the badass you are. Visibility matters!

  • Instagram, Facebook or TikTok
  • At least 5 original posts in first month
  • Re-shares don’t count
Overwhelmed? We know... but we promise this process is a lot less painful than it seems! We are here to help you navigate these unknown waters. Below you will find helpful tips + tricks to guide you along as you are creating your content!

More Tips on Behind the Scenes Videos:

This is the most crucial part of any course! We want you to feel a sense of pride about what you are putting out in-front of the Unraveled community, because this is your opportunity to really make an impression as an educator in the photography world! It's important to us that you feel supported throughout every step of this process and we know that the video portion is always the most stressful... but we hope this video will help to ease some of your stress and get you creating without second-guessing!
Write your awesome label here.
INTRODUCTIONS.
Every new video needs a new introduction! A quick hello, introducing yourself and explaining to the audience outlining what to expect from the video ahead helps to set the tone. Time is money and they don't want to waste their time watching a video just to find out it didn't cover any of the information that is pertinent to what they are seeking out!
OVER EXPLAIN.
These videos are designed to be educational... don't be afraid to over explain any part of your process! The more you are able to breakdown your process ensures that our audience is grasping the concept! There is no time for Q+A during a pre-recorded video, so you want to try to preemptively figure out what questions students may have and answer them!
CONVERSATIONAL.
Pre-recorded videos are tricky, because you're just talking to a camera... but it is important  that our online education feels as "in-person" as possible! The best way to achieve this is to interact with the audience by acknowledging them! In the past, we've received a lot of videos where instructors just do their thing while ignoring the audience. Imagine we are right there with you at your session!
QUALITY.
We are not expecting any of our course videos to be nominated for any awards, but we do take pride in everything we put our name on! We put a lot of focus on audio, because what good are your great ideas if we can't hear them? Videos do NOT need to be shot on a DSLR, as long as the picture and audio are good quality. We trust your judgment! 
REMEMBER YOUR AUDIENCE.
Our photographers are busy doing a million and one things! Keep this in mind when making your video. More than likely, your video will be played in the background with a distracted audience... it's so important that you could watch your video back and learn just as much if you were watching it with your eyes closed!
KEEP IT MOVING.
Time is precious and if you find yourself bored watching your video back... chance is, we are bored too! Feel free to fast forward parts that are slow to keep things moving along! Remember, people often learn more when they feel entertained, use music to help keep the story progressing while keeping the audience engaged!
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More Tips on Microphones:

Audio is a VERY crucial part to creating a quality course! We have put together a few recommendations for different microphones we suggest! These are not your only options, just ones we have personal experience with and love using!

FIFINE Plug and Play Home Studio USB Condenser Microphone

An extremely affordable option for screen recording! This microphone is extremely easy to use and gives great quality sound!
Moukey MCM-1 Video Microphone, Camera Microphone with Shock Mount

A very simple mic that fits to the hot-shoe of your camera! This microphone is very easy to use and perfect if you are shooting in a place with not a ton of extra background noise!
Comica BoomX-D2 - Wireless Microphone

This wireless microphone is great for recording your behind-the-scenes. Going the wireless can be a little tricky and have a bit of learning curve! A wireless setup is best if you live in a place with a lot of wind that will interfere with your audio!
*LIFE SAVER TIP*
Always make sure to test out audio EVERY SINGLE TIME before recording. There is nothing worse than realizing after you've had a great session that your audio has failed you! 

More Tips on Editing Videos:

Write your awesome label here.
SOUND QUALITY.
We need to be able to hear you! This is a very simple concept that many instructors in the past have dropped the ball on! It is important to us that our audience can easily understand your process and every step you are doing and that process starts with having quality sound and recording in a space with minimal background noise! Please listen back before sending to us!
BEFORE + AFTER IMAGES.
Screencasts don't always do the best job displaying colors the way they appear on your screen! Including before + after images of the photos you've edited will help the audience get a clearer picture on how your post-processing will translate to final images! Before + After collages are great, but if you are unable to do so, we can always help you with this!
ELABORATION.
We all use presets and we all know how to apply a preset to an image... we're going to need more than just clicking apply! Walk us through how the preset adjusts your image and how you manipulate it to work for you! Elaborate! If you truly are a "one-click" kinda preset user, walk us through a different part of your post-processing! (masking, special effects, etc.)
FRIENDLY FACE.
Every teaching opportunity is an opportunity to build your credibility as an instructor in this industry. It is important to make sure you are "showing up" as much as possible throughout your course! We do ask that you show your face by turning your camera on during every editing video! We know you hate it, but the audience loves it!
OUTLINE READY.
It will help you so much when you are creating your editing video if you map out a quick outline beforehand! It's easy to get sidetracked while doing your thing! We want to make sure, just like behind-the-scenes videos, that these videos are focused on the primary goal and quickly get to what's important!
SCREENCAST-O-MATIC.
Don't have your own screen recording software? No worries. All Unraveled instructors have access to our screencast-o-matic account!

Username: connect@theunraveledacademy.com

PW: Unraveled#2017

Reels are real annoying. 

We hate reels just as much as the next person... but we want to make sure we do everything to get your brand new course in-front of as many people as possible! We don't want this to stress you out... this step is actually VERY simple! Here's a quick video of how to get quick reel content while filming your behind-the-scenes!

Write your awesome label here.

Submitting Everything: 

Once you are officially on board with creating your course, you will receive access to your very own Google Doc. This doc will be shared directly with Sarah. You do not need to save any changes, it will save as you go! Your Google Doc will have spots for your written content, as well as spots for you to link to your videos! This Google Doc will be your life-line to Unraveled– anything and everything must go into your Google Doc! Sending content separately can lead to losing items!

Our Content Coordinator:

Sarah Driscoll 

This is Sarah and she is who you will primarily be working with throughout this process. Sarah is a hard worker who likes efficiency and people who take pride in their work! If you are struggling or just want someone to bounce ideas off, Sarah is your girl! Sarah has successfully helped many artists navigate their way from photographer to instructor with ease, over the past 5 years! 
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If at any time you have a question, Sarah is here for you... but never on the phone! Shoot her over an email at: theunraveledacademy@gmail.com